Whether your just starting out, or already hugely successful, you've probably wondered if you really need a website? The simple answer is yes! A website offers a variety of benefits for businesses of every size, and can effectively increase your brands value year over year.
Here are our top 5 reasons why you need a website.
1. A website builds credibility, and makes you look professional. Over 70% of today’s consumers search for a businesses website before deciding to shop with them. This is because your website shows credibility and acts as both a portfolio and a resume for your business. It will show those potential customers your products, services, promotions, certifications, testimonials, activities and more. A website also gives you the ability to create things like a custom branded email address like ours (info@skeyol.com), which adds an extra level of professionalism to your emails and newsletters. 2. Your website can generate new customers through Google searches. Maybe you're happy with your current customer size, but eventually every company will experience customer turnover. This is why you need to be able to attract new customers as quickly as possible. One of the best ways to achieve this is by making your brand more visible on Google. A website gives you access to growth tools and strategies like Search Engine Optimization (SEO), all the images, content and text on your website will work in driving traffic to the website. 3. A website establishes your place in the industry. Over 80% of consumers do there research online before they buy. If your competitors are online and you’re not, then it’s likely that they will get the first interactions with customers. 4. A website can grow with your business. Your website should never be a one and done, the features and functionality should adapt as your business grows. There is almost nothing that we can't included or integrated into a website. 5. You can get all these benefits and more, without spending a fortune Hiring a web design agency is a lot more affordable than it used to be.