Jason already had a website but wanted to take it in a new direction. We built him a fresh site that shifted the focus from properties to the person behind the brand. By emphasizing his community involvement and investment in the Niagara region, we aligned the design with his branding while adding additional branding elements and optimizing the site for SEO. The result is a website that not only highlights Jason's professional work but also showcases his deep connections to the community, enhancing his online presence and reinforcing his brand identity.